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Tools for Radical Democracy provides a variety of tools and lessons regarding the organizing process. Chapter 13 in particular is devoted to the evaluation of organizing campaigns, from beginning to end. It asserts that organizers should conduct ongoing evaluations of their work to make sure a particular campaign is headed in the right direction and retrospective evaluations to gauge the campaign's impact and to learn lessons they can apply to the next campaign.
The chapter introduces four main elements that should be evaluated:
§ Progress in meeting objectives
§ The impact of your actions
§ Other elements including changes in power dynamics
§ The effectiveness of the entire organizing campaign
For each of these evaluation elements, the authors set forward a clear and concise rationale for conducting evaluations of organizing campaigns, provide checklists, workshops, meeting agendas, and other tools that guide users through the process of gauging their progress in each element, and interviews and case studies that highlight the experience of different organizations in incorporating evaluation into their organizing campaign. The case studies support the conceptual reasons underlying the importance of evaluation as well as illustrate how the tools can be used. |